My life my book
The most personal way to tell your story.
Carol Irving is a writer who is passionate about sharing the stories of others. Her own journey has seen her take on a variety of roles - as a writer/sub-editor and production editor on several major UK magazine titles, as an EFL/ESOL teacher to students in Spain and the UK, as a Research Assistant for an academic journal in California, as a Spanish tutor helping university students improve their language skills and as a journalist on an English language newspaper in Spain. Combining her experiences as an international educator and writer with her entrepreneurial mindset, Carol has begun the next chapter of her life story with her own business ‘My Life My Book’.
Year of Project: 2016
About My life my book
Inspired by her final university project in 2015 in which she interviewed and documented the challenging experiences of single mother students in higher education, she decided she wanted to dedicate her career to story-telling and as a result, has begun publishing the life stories of ordinary individuals. Carol believes that everyone, no matter how humble, has a story to tell. ‘My Life My Book’ is her own business based on honoring people’s stories and experiences by helping them to write and publish their own memoirs for the loved ones in their lives.
Yummp work closely with Carol for all aspects of branding and design for ‘My Life My Book’, from logo design to website build. However, Yummp’s work extends beyond the traditional role of a creative agency, we work with Carol as a partner for her business and we will be responsible for the layout, publishing and printing of all memoirs written under ‘My Life My Book’.
My Life My Book
Be the main character in your own life's story.
Share the greatest moments in life - with those who matter.
As it is for most brands, the website for ‘My Life My Book’ is a very important part of the business; the first point of contact for potential clients and the place people visit to find out more about the project. For this reason, the Yummp team built a minimalist website that showed the project in a simple and easy to understand manner whilst still retaining the elegance of the brand identity. Yummp helped to display and explain the different biography methods employed by ‘My Life My Book’ for potential clients: chronological, themed and customized.
Yummp also created a range of printed material for ‘My Life My Book’ including unique business cards, flyers and personalized posters.